Data Company 257 has launched Pink, an AI-driven platform for residential energy suppliers that aims to reduce acquisition costs.
“Our mission is simple: to use data and AI to help energy companies to grow faster and to accelerate residential electrification,” said Scott Rosenberg, co-founder and CEO of 257. “With pink, every provider of any size, in every sector-in every sector-in any sector-in any sector in their market can in their floating in their floating in any sector-in-flo-in-in-three-in-flo-in-flo-in-flo-in-flo-in-flo-in-flo-in-flo-in-flo-in-sector Acquisitions, faster growth, lower costs and real progress on electrification. “
In the following decade, American households will spend billions on energy products and services. Tens of millions of houses nowadays would benefit from solar, heat pumps or new energy plans, but providers are struggling to make contact with them. Pink can bridge this gap, armed providers with intelligence at household level to involve consumers most likely to benefit from solar energy, HVAC and other energy efficiency.
The free planning and insights of Pink reveal opportunities such as 135,000 by owner-occupied houses that earn more than $ 100,000 a year in New Jersey, New York, Pennsylvania and Maryland that are high on 257’s Solar Propensity Score algorithm; and 438,000 houses in New England currently on oil or propane heat that would greatly benefit from a retrofit of a heat pump. When it’s time to act, Pink’s performance-based model enables the public to activate in Meta, Google, direct mail and pay more all when they see measurable results.
News item of 257
